That’s right, we supply trust and confidence.

Because let’s face it. If your viewers can’t trust you to consistently deliver what they want to see, it’s over. Dramatic? We don’t think so.  There are thousands, if not millions of options out there in any given day…in any given social media session!  Your viewers are people. People choose the ones they can trust. We are reliable and you can depend on us to help you grow a confident audience.

Our Specialty:

·         Comprehensive, cross-functional knowledge of the direct-to-consumer/subscription-based business model for a digital business. Specific experience with AVOD & SVOD entertainment products.

·         Significantly growing user/subscriber base or revenue base via a direct-to-consumer acquisition models.

·         In-depth knowledge of strategy and tactics designed to build demand, trial and purchase. Proven understanding of both traditional and digital/social business drivers.

Accountabilities/Goals

·         Work collaboratively and effectively across organizations with all the internal stakeholders to build upon the strategic vision and plan to maximize the value and brand.

·         Comprehensively assess and analyze the current product user base to generate a complete picture of the subscriber pool and its various plans and packages.

·         Establish an infrastructure for properly monitoring the subscriber base and pricing packages moving forward.

·         Leverage data, insights and expert market knowledge to establish the soundest and most strategic pricing model for the product.

·         Strategize around and implement the overall digital marketing strategy for the product, including but not limited to customer acquisition and retention, customer lifecycle/CRM, win back strategies and A/B testing.

For your audience to watch your network or video they have to discover it first.

Once we identify your brand and audience we can target them on purpose. But that’s only half the picture. Let us help your audience to not only discover you, but to be engaged enough with your video or network to form a relationship. Once in relationship your audience tells their friends all about you and your content, and they come back to visit often. With engagement comes loyalty and then your audience not only sticks around, but they become your best advocate.

It’s definitely on purpose for us to make you smarter and look good to your boss, your investors, your audience, anyone and everyone who help you succeed. And to get you ROI you can count and count on...no soft deliverables here. We deliver tangible results on deadline.

Most importantly, we’re here for you.  Whether that means having one-on-one communication and mentoring, educating or explaining the ecosystem to your investors, assuring your revenue equals profits, or even remembering your birthday. We care about your success. When you succeed we succeed, besides, we’re givers, so it makes us feel good.  

We’ve also been a guest speaker at multiple industry events, leaders in the OTT community, have won multiple awards for our creative contributions and are members of many of the trade associations you are.